The work done on the promo for Nike's upcoming shoe was beyond astounding. The creative masters themselves, Digital Domain and Mothership - DD's advertising and entertainment company - have released an insight of what it was like bringing Nike's vision to the screen.
Director David Rosenbaum compiled a 30-page story with images and concepts to show-off the shoe's attributes. More of this on CGSOCIETY.
Check out "Biomorph" below.
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